The Consumer Mirror is a pioneering mission of Grazp Mediacoms to create awareness among consumers on various issues of their day-to-day life. Every day, consumers consume and use various goods and services. It is often a common situation that consumers don’t get relevant information about what product/brand to buy, where to buy, and which company offers best value. Consumer mirror seeks to provide information on all these areas. Consumer Mirror seeks to facilitate consumer decision making. It also provides opportunity for consumers to share their experiences in using products. Consumers can provide feedback and suggestions to companies through this platform. For companies, it would act as a vehicle to inform the consumers about new products, offers, promotions, contests and exhibitions. Not just that, The Consumer Mirror seeks to sensitise consumers in the areas of public utility consumption, safety and hygeine. Another major focus of Consumer mirror would be to provide inputs and discusion material for classroom discussions in the areas of business, management & economics for the benefot of students and faculty members. Therefore The Consumer Mirror would be platform for sharing the management case studies, articles and research papers.